KGHM in blue - joining the World Autism Awareness Day campaign for the fifth time
Friday, 02 April, 2021
KGHM Polska Miedź S.A. has joined the "Poland in Blue" initiative for the fifth time. The campaign is organised on 2 April, World Autism Awareness Day. The Company's buildings were illuminated. This symbolic support is intended to help draw public attention to autism issues.
"Although in the age of pandemics we would prefer to avoid information about health risks, on 2 April it is impossible not to mention that autism has been recognised by the medical world as one of the most serious among them, alongside cancer or diabetes. Participating in such campaigns makes us all aware that we are one community and that we need to support each other," said Lidia Marcinkowska-Bartkowiak, KGHM's chief communications officer.
For several years, the colour blue has become a symbol of solidarity, understanding and support for people on the autism spectrum. Traditionally, the buildings and most important symbols of KGHM were illuminated: the SW1 shaft of the Polkowice-Sieroszowice mine, the Głogów Smelter, the Cedynia Smelter and the Headquarters building in Lubin.
On 2 April, KGHM employee portal Intra and Extranet also went blue.
The national campaign "Poland in Blue" is implemented by the JiM Foundation, which comprehensively deals with the subject of autism. The aim of the campaign is to raise people's awareness of autism-related disorders.
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